International Business(Cross Border eCommerce)
Hangzhou Normal University
Basic Information
Degree: Bachelor
Starting Date:
Please be subject to the starting date on admission letter you got, since the starting date may change.
Sep 10 , 2024
Duration: 4 Years
Teaching Language: English
Tuition Fees: RMB 25,000 per Year
Application Deadline:
The deadline means the date of Beijing time. You are suggested to submit your application 3 or 5 days before the actual deadline so that you can have time for necessary changes on documents.
Jun 30 , 2024
Application Fee:
The application fee charged by the university, CUCAS only collect on their behalf.
USD 82 (Check Policy)
Service Fee:
For the service CUCAS provide to you. If you get a scholarship while applying as a self-financed applicant, you need to pay another scholarship service fee of 200 USD.
USD 54 (Check Policy)
Program Description

 I. Training Objectives

The program develops students’ international vision [Goal 1] and Internet thinking [Goal 2], to have a solid command of international business theory, competencies of English-Chinese bilingual application, eCommerce practice and applications [Goal 3], and ability of innovation and entrepreneurship [Goal 4], to adapt to the trend of economic globalization and cross-border eCommerce development and the needs of regional economic development [Goal 5], and to be able to engage in not only foreign economic and trade management in government departments but also in international trade, international investment or cross-border eCommerce related work in enterprises, as well as to be international applied talents with high-quality in the field of digital economy [Goal 6].

II. Graduation Requirements

By learning the basic theories and knowledge of Management, Economics, International Trade, Cross-border eCommerce and etc., and receiving systematic Internet thinking and international business training, students will have the preliminary ability to engage in international trade, international finance, international logistics, cross-border eCommerce and other businesses.

Graduates should acquire the following knowledge, abilities and qualities through academic study:

1. Specialized Knowledge. Students should master the elementary theories of Economic Management, and have solid elementary knowledge of International Trade, International Finance, International Logistics and Cross-border eCommerce; students should grasp the frontier of international business theory and practice development; students should be familiar with international economic and trade systems and practices; students should master Chinese, English and computer application knowledge; students should have the basic knowledge and accomplishment in humanities, social sciences and natural sciences.

2. Practice and Application Ability. Students should be equipped with market sensitivity while possessing the capability of practice and application in international trade, international finance, cross-border eCommerce and international enterprise management.

3. Internationalization and Modernization. Students should develop diversified global communication skills, computer application and business data analysis ability, and be capable of intercultural communication and modernization work.

4. Problem Analysis. Students should understand the relevant theories of different branches of international business, pay attention to the development of the discipline, and can use innovative methods to acquire knowledge, analyze and solve business problems, and draw effective conclusions.

5. Humanities Quality: Students should have the qualities of international vision, entrepreneurial spirit, social responsibility, humanistic care, and citizen awareness.

III. “Training Objectives-Graduation Requirements” and “Graduation Requirements-Curriculum System” Correspondence Matrix

1. “Training Objectives-Graduation Requirements”

 Note: Mark the appropriate column with “●”.

2. “Graduation Requirements-Curriculum System” Correspondence Matrix

(Identified by relevance, the degree of relevance between the course and a certain graduation requirement is qualitatively estimated according to the strength of the course’s satisfaction of the corresponding graduation requirement, H: Indicates high correlation; M: Indicates medium correlation; L: Indicates low correlation.)

 IV. Fundamental Subject Platform Courses and Professional Core Courses

1. Fundamental Subjects Platform Courses

Principles of Economics, Introductory of Digital Economy, Theory of International Trade, Management

2. Professional Core Courses

The practice of International Trade, International Marketing, E-Marketing, Application of Statistical Analysis, Network Retail, Web Design, Case Study of E-commerce, Academic Writing and Presentation, Corporate Finance, International Trade Laws, Consumer Behavior, Human Resources Management, International Business Negotiation, Strategy Management, Supply Chain and Logistics Management, Photography, Animation and Design, Cross-border eCommerce Operation, Innovation Management and Business Model Design

V. Professional Admission and Graduation Standard

This program is for international undergraduates only, not open for a major switch or minor degrees.

VI. Length of Schooling and Degree

The basic length of study of this major is four years. The maximum is not more than six years. The Bachelor of Management degree will be conferred after completing all credits and scoring at least 180 points (including 180 points) on the Chinese Proficiency Test (HSK).

VII. Minimum Graduation Credits and Class Hours

The minimum graduation credits are 160 credits and students must complete 2,560 class hours.

VIII. Course Structure, Curriculum and Distribution of Credits

1. Course Structure

The course structure consists of ideological education courses and professional courses: Ideological education courses include: Orientation, Chinese language, Overview of China, China Road and China Model, as well as Social Project.

Professional Courses include Fundamental subject platform courses and core professional courses.

Table 1: Course Structure

 2. Curriculum and Distribution of Credits

Table 2: Ideological Education Curriculum and Credit Distribution

2. 1. Ideological Education Required Courses: 40 Credits

 Table 3: Professional Courses Curriculum and Credit Distribution

1. Fundamental Subjects Platform Courses: 20 Credits

 2. Professional Core Courses: 70 Credits

 Table 4: Internship and Practice Setup and Credit Distribution

1.  Internship and Practice: 30 Credits

 Note: 1. All courses in this program are delivered in English.

           2. Admission course, graduation courses, minoring in courses, leave a checkmark (√).

Entry Requirements

  • Applicants must be non-Chinese citizens, aged 18 and above and in good health, holding valid passports, and willing to abide by China's laws and the university's rules and regulations and show due respect to China's social and cultural customs.
  • English Language Proficiency evaluation mainly depends on interview.

Fee Structure

Tuition Fee
Bachelor RMB 25,000 pre year
RMB 100,000 in total (About $ 20,409)
Accommodation Fee
No.4 Building
Single Room RMB 25 to RMB 45  (More Details)
No.5,6 Building
Single Room RMB 40 to RMB 45  (More Details)
Other Fees
Application Fee:
The application fee charged by the university, CUCAS only collect on their behalf.
RMB 400
Service Fee:
For the service CUCAS provide to you. If you get a scholarship while applying as a self-financed applicant, you need to pay another scholarship service fee of 200 USD.
USD 54 (Check Policy)
Living Expense RMB 2,180 to RMB 2,780

Application Materials

"*" means necessary documents that you must provide in your application.

*1. Application Form

Please upload your finished application form here

*2. Passport-sized photo

A passport-sized photo taken recently of the applicant.

*3. Digital copy of the international passport

With name, passport number & expiration date, and photo included

*4. Digital copy of the high school diploma(or equivalent certificate)

Graduation diploma in languages other than Chinese or English should be translated into Chinese or English and be certified by notarization.

*5. Digital copy of the high school transcripts

Transcripts in languages other than Chinese or English should be translated into Chinese or English and be certified by notarization.

*6. Recommendation Letter

*7. Personal Statement

No less than 300 words.

*8. A short self-introduction video (in English or Chinese, with a file size less than 50MB)

How to Apply
Pay Pay application fee and service fee online.
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